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State Library's LIS Collection

How to Request Materials
If you would like to request this or other materials from the State Library of Kansas, please use your library’s established interlibrary loan process. This collection is supported in part by the Institute of Museum and Library Services through the Library Services and Technology Act, administered by the State Library of Kansas.

May 23

Intentional Marketing: A Practical Guide for Librarians (2018)

Posted on May 23, 2019 at 11:40 AM by Brian Herder

Intentional Marketing

Intentional Marketing: A Practical Guide for Librarians (2018)

Carol Ottolenghi

Rowman & Littlefield

978-1538108482



User-friendly, cost-conscious, and filled with examples from libraries of all types, Intentional Marketing: A Practical Guide for Librarians helps you maximize the return on your marketing investment (ROMI) by showing ways to combine marketing theory with in-house data, creating a global strategy that will drive all of your library marketing. 

This book includes:
  • Discussions of marketing theory and how a global approach makes marketing easier, more effective, and less expensive
  • Step-by-step guides to help define what you are marketing, why you are marketing it, and to whom
  • Ways to identify everyone who affects funding, and how to turn them into stakeholders
  • Ways to increase staff and stakeholder buy-in
  • Examples of successful marketing efforts at other libraries
  • Discussions of different marketing tools (print and digital publications, social media, special events, public relations, programming, etc.), their costs, and how to determine which to use
  • Model feedback and assessment forms

This book is a reference handbook with examples and step-by-step guides. It is written for library staff members who are currently implementing components of marketing in a piecemeal fashion and need a unifying context to streamline their efforts and improve their effectiveness. 

May 23

Online Searching (A Guide to Finding Quality Information Efficiently and Effectively (2019)

Posted on May 23, 2019 at 11:40 AM by Brian Herder

Online Searching

Online Searching (A Guide to Finding Quality Information Efficiently and Effectively (2019)

Karen Markey

Rowman & Littlefield

978-1538115084



Online Searching puts aspiring librarians on the fast track to becoming expert searchers who unite users with trusted sources of information that satisfy their information needs. To unite users with such sources, master this seven-step online searching process: 

1. Determining what the user really wants in the reference interview
2. Identifying sources that are likely to produce relevant information for the user’s query
3. Determining whether the user seeks a known item or subject
4. Dividing the query into big ideas and combining them logically
5. Representing the query as input to the search system
6. Conducting the search and responding strategically
7. Displaying retrievals, assessing them, and responding tactically

This second edition addresses the implications of new technical advances that affect expert intermediary searchers such as the library's "everything" search, the choice between classic and discovery OPACs, and the role of digital object identifiers (DOIs) and Open Researcher and Contributor IDs (ORCIDs) in known-item searching. It also advises expert searchers about how today's hot-button issues such as social media, fake news, and truth in the post-truth area figure into the searches they conduct for others and what they teach library users about online searching. 

Online Searching contains numerous figures and sample searches to illustrate complex concepts, questions and answers to reinforce key ideas, a sample database to show how online searching works, a technical reading to familiarize yourself with new search systems and databases, and a glossary to facilitate quick look-ups. The e-book features enhanced video content. Online Searching is your go-to guidebook for becoming an expert searcher.



May 23

Fake News, Propaganda, and Plain Old Lies (2018)

Posted on May 23, 2019 at 11:40 AM by Brian Herder

Fake New Propaganda and Plain Old Lies

Fake News, Propaganda, and Plain Old Lies: How to Find Trustworthy Information in the Digital Age (2018)

Donald A. Barclay

Rowman & Littlefield

978-1538108895




Fake News, Propaganda, and Plain Old Lies will show you how to identify deceptive information as well as how to seek out the most trustworthy information in order to inform decision making in your personal, academic, professional, and civic lives.

• Learn how to identify the alarm bells that signal untrustworthy information.
• Understand how to tell when statistics can be trusted and when they are being used to deceive.
• Inoculate yourself against the logical fallacies that can mislead even the brightest among us. 


Donald A. Barclay, a career librarian who has spent decades teaching university students to become information literate scholars and citizens, takes an objective, non-partisan approach to the complex and nuanced topic of sorting deceptive information from trustworthy information.