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April 18, 2018, 10:00 AM - 11:00 AM
Sponsored by- Nebraska Library Commission
Unusual or unexpected collections are becoming more common in the library, from musical instruments and puppets to Makerspace kits libraries have them all but how can we leverage them to reach out to your community? Find out what we and libraries around the nation are doing to use their collections to expand their outreach and impact in their community.
Sponsored by- Georgia Public Library Service
When patrons are rude or overly demanding, it can become difficult to remain calm and professional. This webinar will introduce the importance of empathy in the customer service experience to help staff avoid unpleasant interactions with library patrons. Presented by Dorcas Davis, Director of Continuing Education & Training.
April 18, 2018, 11:00 AM - 12:00 PM
Sponsored by- Training Magazine Network
Sooner or later, we all have to change. The march of progress is inevitable and nowhere more so than in today's light-speed business environments. Nonetheless, organizations are often change resistant and figuring out methods to incite and inspire change can be an enormous challenge for business leaders. Many of those leaders are now turning to their training departments with expectations that managing change can come from learning leaders. How do we address those needs? And how do we deal with the inevitable resistance? Join Adobe's Dr. Allen Partridge, Head of Digital Learning Evangelism for this engaging exploration of practical strategies to encourage innovation, one little step at a time.
Sponsored by- North Carolina Library Association
This session will cover some of the key collections and services available to your users from the National Agricultural Library (https://nal.usda.gov), one of the world's largest agricultural research libraries.
April 18, 2018, 12:00 PM - 1:00 PM
Sponsored by- American Libraries Live
In this free 60-minute webinar, you will learn the details of promotional campaigns that have worked in two libraries, as well as promotional best practices from a recent nationwide survey of librarians. Our speakers will walk you through 12 keys to digital content promotion success.
April 18, 2018, 2:00 PM - 3:00 PM
Sponsored by- DigitalGov
Custom campaign URLs can help you collect information to determine which marketing campaigns are more effective. Efficient implementation of custom campaign URLs depends on your tagging strategy and it is important to set up a scalable methodology. In this training, we’ll talk about campaign tagging strategies and show you how to create a campaign URL builder.
April 18, 2018, 3:00 PM - 4:00 PM
Sponsored by- National Network of Libraries of Medicine
In this webinar, you will learn the basics about social media analytics, and how to use the data to evaluate social media campaigns and programs. You will also learn the basic principles of evaluation, such as creating realistic outcomes and objectives for your social media activities.